Overwatch | Defence Technology - Frances Martini
Frances Martin-Isaacs, Creative Director for British defence technology company
Branding, Creative Strategy, Creative Direction, London
676
portfolio_page-template-default,single,single-portfolio_page,postid-676,bridge-core-3.0.7,qi-blocks-1.3.1,qodef-gutenberg--no-touch,qode-page-transition-enabled,ajax_fade,page_not_loaded,,qode-title-hidden,qode_grid_1300,qode-content-sidebar-responsive,qode-child-theme-ver-1.0.0,qode-theme-ver-29.4,qode-theme-bridge,disabled_footer_bottom,wpb-js-composer js-comp-ver-6.10.0,vc_responsive,elementor-default,elementor-template-full-width,elementor-kit-5,elementor-page-844
Overwatch website design and build
CATEGORY
Branding, Copywriting, Creative Direction, Creative Strategy, Photography, UI/UX Design, Video

Overwatch

It is a rare privilege to work with a team of such talented and ethically-driven entrepreneurs.

Overwatch are a team of British military veterans, determined to change the way that the Ministry of Defence does business whilst making a positive impact on military strategy, operator protection and outcomes in the field.

Whilst civilian protection and military defence is the core ambition and the pedigree of the team, their ground-breaking technology can be employed by corporations who require some serious heavy-lifting and reliable flight power.

Overwatch are currently developing drones. For more information about the company and its products, do visit their website and follow them on Linkedin.

My involvement on this project was a very dedicated 2 month sprint, from knowing very little about the industry to getting to know the team members, their beliefs, what can and cannot be said along with very specific industry terminology.

Striking the balance between digestible and engaging brand messaging with the delicate subject matter was a challenge which took me into a deep dive with some highly intelligent and inspirational human beings.

Video production, photography, graphic design by some of my favourite creatives. It has been a mission to remember. Please get in touch to find out more.