Frances Martin-Isaacs | Creative Director, London
1205
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Kitson Yachts superyacht brokerage branding and website design.
CATEGORY
Branding, Copywriting, UI/UX Design

Kitson Yachts American Superyacht Brokerage

Kitson Yachts is a superyacht brokerage, originally Headquartered in Miami.

The Kitson Yachts team were starting this new superyacht brokerage house from zero.

I worked with the inspired leaders Brandan and Michael from first inception and naming the new brand. Logo design for the yacht company followed.

The most fascinating part of this project was writing the copy and messaging for the brand. In order to write authentic messaging, I had to spend a lot of time with the founders to deeply understand their ways of working and beliefs.

The results are a superyacht brokerage house that is clearly differentiated from the competition. With their roots in the financial markets, this is an intelligent and elegant approach to high end service. I wish the team at Kitson Yachts much success, you deserve it.